How to integrate Google Ads tracking code?

In this guide, we'll walk you through the steps to integrate a Google Ads tracking script into your website's backend. This process is essential for monitoring and optimizing your ad campaigns.


Step 1: Obtain your Google Ads Tracking ID




  • Go to your Google Ads Account
  • Nagivate to the "Tools" / "Google Tag" section
  • Click on the "Google Tag" with your IDs


Step 2: Copy your tracking ID



Copy your tracking id. The format should be "AW-00000000000"


Step 3: prepare your tracking code:


Replace AW-00000000000 with yours and copy the javascript.


Please note, there are two places in the script where you need to replace the tracking ID with your own ID.


// Copy the following javascript code and don't forget to replace the id with your real tracking id
var script1 = document.createElement('script');
script1.async = true;
script1.src = 'https://www.googletagmanager.com/gtag/js?id=AW-00000000000';
document.head.appendChild(script1);

var script2 = document.createElement('script');
var code = `
window.dataLayer = window.dataLayer || [];
function gtag(){dataLayer.push(arguments);}
gtag('js', new Date());
gtag('config', 'AW-00000000000');
`;
script2.textContent = code;
document.head.appendChild(script2);


Step 4: Insert the Tracking Script



  • Go to your Teachify admin panel.
  • Navigate to the "General Settings" / "Appearence" / "Advanced Options"
  • Paste your javascript you copied from step 3 into the "Customized JavaScript section"
  • Click the update button.




Updated on: 15/11/2023

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